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OUR MISSION
We started Little Piggy Rentals with a clear purpose: to use property as a force for good - funding animal-rights advocacy through an ethical, values-led business.
That mission still drives everything we do. By delivering exceptional service to our guests, clients and partners, we create real impact: proving that care, compassion and commercial success don’t have to be at odds.
This isn’t just about property. It’s about pushing the industry forward - and protecting the most vulnerable beings on the planet while we do it.​
HOW WE'RE BUILDING CHANGE
We launched with one apartment and a big idea: that short stays could help fund long-term impact.
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Today, we manage a growing portfolio of hand-picked properties across the UK, blending ethical operations with powerful tech. Tomorrow? We're aiming higher - using our platform to fund animal rights work, support grassroots campaigns, and shift the short-term-rental industry toward a more conscious model.
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This isn't a straight path. But every booking moves us forward.
WHAT WE STAND FOR
Integrity. Community. Wellness. Passion. Discipline. Fairness.
These aren’t just words - they shape how we show up, every single day.
We always put our guests first and hold ourselves to a standard of quiet excellence. Led by a founder who lives by vegan values, our mission is to reimagine what hospitality can be: kinder, smarter, and rooted in respect for all sentient life.
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Through innovative AI tools, sustainability-driven operations, and a cruelty-free commitment at every level, we’re building a better model for serviced accommodation - one that refuses to compromise on ethics or care.
We’re not here to follow the industry. We’re here to change it.
